If you follow an “it” girl – Shanina Shaik, Chrissy Teigen, Rita Ora – she has likely sat in the chair of hairstylist Shana DeAndrea. As a highly renowned hair artist, who happens to have supermodels and major movie stars as clients, Shana’s skill set crosses over into personal style, fashion tips, and beauty on a daily basis. In fact, outfit planning plays a major role in determining the perfect look and style for a client’s upcoming event. In addition to her day job (or night job, depending on what time the red carpet call time is set), she has an exciting new venture in the works. Shana has joined STYL as a member of our talented advisory board.
We caught up with Shana on everything from her road to success, working with her friends, as well as a few hair tips and hairstyle trends for spring!
(Of course, we have the scoop on why she has thrown her weight behind STYL. Keep reading!)
STYL: How long have you worked in the hair industry?
SHANA DEANDREA: I’ve been doing hair professionally for 15 years, but I’ve always had a creative mind when it came to styling hair. Having naturally curly hair and growing up in a ballet company, I had to style my own hair and ended up doing everyone else’s. Freshmen year of high school my friends would come over to my house and I would cut their hair with household scissors in the bathroom.
How did you get into hairstyling?
SD: I never thought I was going to be a hairstylist because my plan was to go to the Juilliard School for dance. But after having two knee surgeries I realized I needed a backup plan. My hairstylist at the time suggested I attend their school for hair design, so I enrolled at the Artistic Academy.
During that time, I was offered to work at one of the most well-known salons in New Jersey, Depasquale The Spa. After two years, I needed more creativity, so I packed my bags and moved to New York City at the age of 21 and started a different path.
How did that move transition into working with a celebrity clientele?
SD: It wasn’t long until I joined Blow, the first original blow dry bar in the Meatpacking District. Everything just fell into place and I worked with some of the most talented hairstylists. I would often go on office calls outside of the salon and style hair for highly influential people in the fashion industry like Stacey Bendet, the CEO and creative director of Alice + Olivia. My reputation spread virally and before I knew it my clientele was predominantly celebrity.
After Blow was bought out, I helped start a few companies, like Glamsquad. Many of my clients were high-end celebrities and they’d ask me to come on for other projects. One summer I drove to the Hampton’s the entire month of August to do Gwyneth Paltrow’s hair. Years of developing relationships and networking created the amazing clientele and friendships I now have.
"I am a creator, that touches others to make them feel unstoppable with their beauty.”
What about your profession do you think people might find surprising?
SD: The call times can be in the middle of the night so you have to be very flexible and available. One time, when I was VERY pregnant a client sent an Uber to pick me up so that I could do her hair at midnight before she left for the airport at 2:00 AM. You never know what the day or night can hold and you have to say ‘YES’ to everything especially when you’re first starting out. You can be uber-talented but it doesn’t matter, the client will always go with someone who says yes.
Do your clients ask you for hair tips and outfit advice?
SD: Yes! I’ve found friendships within my clientele, which is awesome! They trust me and frequently ask for my opinion on what to wear and the latest fashion tips and personal style trends. I help them base their outfit inspo and hair around what they’re feeling. Once their hair and makeup are done, they’ll ask me to help with getting dressed or choose which outfit to wear. We all want great hair and a great outfit. We feel confident when both are on point, and I love making others look dope and feel unstoppable with their beauty.
What hairstyle gives you the most confidence?
SD: I feel the most confident when my hair is slicked back in a sleek ponytail or bun. It’s very simple and elegant. I love the simplicity of having my hair slicked back, gone. That’s the statement, hair out of the way, neat and clean and sharp.
Favorite drugstore hair product?
SD: I love the Aussie Shampoo and the 3 Minute Miracle Moist Deep Conditioner. They’re super affordable and you can find them at your local CVS or Walgreens.
When it comes to hair tips, what do you believe is most important?
SD: My number one hair care tip is to avoid washing your hair daily. Many people today wash their hair way too much! Three or four times a week is sufficient for most hair types. If this seems counter-intuitive, consider this: Your hair actually produces more oil when washed too frequently.
Believe me when I say knowing how to wash your hair the right way is the foundation for a great hair day.
What hairstyle trend is most frequently requested?
SD: The Victoria's Secret Angel blowout. But right now, more people are embracing their natural hair texture so my clients often describe the style as an effortless, un-done, every day (yet difficult to define) look. To create this I am playing with their natural texture and making it more formal.
What’s an easy at home hairstyle for someone to wear to work?
SD: A low bun is my go-to for work. It’s a very put-together look that keeps hair off your face yet looks effortless as hell. And it works for almost every type of hair. If you want a more “done” look you can blow out the front, then pull your hair into a bun or ponytail.
What about a low-maintenance hairstyle to wear with a casual outfit for going out with friends?
SD: Definitely a cross between an undone (second day) blowout and beachy waves. It’s sexy and flirty.
What are popular bridal hairstyles for 2019?
SD: The past three bridal hair trials I’ve done are very simple. The Meghan Markle wedding hairstyle is still huge, so brides are asking for an undone Meghan Markle hairstyle. It looks very soft and completely natural. It’s a messy bun. Messy in a controlled way. Another bridal hairstyle that is popular is a high texture ponytail.
Tell us about your decision to join STYL.
SD: I am super excited about STYL and the opportunity to help others dress confidently, together. We all want to look good because it makes us feel confident. STYL is an inclusive brand and I love that it is a community that provides honest but kind outfit advice for all genders to make confident decisions. There’s something really strong to be said about helping others with how to dress so that they feel unstoppable and confident with their style and beauty. There’s nothing greater than making somebody feel good, that’s why I joined STYL.
- Krissy Lloyd is a Co-Founder at STYL